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Marketing bachelor's degree outcomes at Arizona State University Digital Immersion

Scottsdale, AZ · Public · Federal field 5214

Data scope

Federal records group outcomes by college, four-digit field and credential level. A record may cover several catalog programs or concentrations.

The short version

Reported earnings are close to the same-degree benchmark.

$5,796 above the national median for the same field and credential.

Debt pressure
22.0% of annual earnings
Positive-payoff price ceiling
Not reached
10-year scenario
Use your actual price
Evidence coverage
5/6 core measures
OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

+65%Earnings growth, year 1 → 5$48,676$80,113
187Earn above high-school thresholdGraduate count in the year-4 cohort
110Working in the college’s stateGraduate count in the year-4 cohort
211Year-5 earnings observationsCohort behind the year-5 median
268Borrowers representedCohort behind the debt median
$28,153Awarding-school debtDebt attributed to the college granting the credential
Recent awardsIPEDS 2023–24 first-major completions in this field and credential
01 · PRICE CONTEXTNot available

Institution-wide annual average net price—not this program’s price.

02 · BORROWING$16,500

Median federal debt across schools attended at this academic level.

03 · EARNINGS$75,099

Observed median earnings four full years after completion.

04 · REPAYMENT$175/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

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AVERAGE NET PRICENot availableInstitution-wide annual figure
COST OF ATTENDANCENot availableInstitution-wide annual budget
ADMISSION RATE66.7%Institution context
COMPLETION RATENot availableInstitution-wide completion rate
WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$48,676Year 1
$75,099Year 4
$80,113Year 5
CAN THE EARNINGS SUPPORT THE DEBT?

2.8% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$6,258
Estimated loan payment$175
268borrowers represented where reported
HOW DOES IT COMPARE?

$75,099 vs. $69,303

$5,796 above the national median for the same field and credential.

Same-field national median
WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for—not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.
Marketing Managers$132,220 median wageAZ estimate · 4,870 jobs · 11-2021+6.9% projected U.S. growth · 34k openings/yrTypical entry: Bachelor's degreeBusiness Teachers, Postsecondary$81,600 median wageAZ estimate · 1,240 jobs · 25-1011+5.9% projected U.S. growth · 7.6k openings/yrTypical entry: Doctoral or professional degreeMarket Research Analysts and Marketing Specialists$71,940 median wageAZ estimate · 15,850 jobs · 13-1161+7.0% projected U.S. growth · 82k openings/yrTypical entry: Bachelor's degreeSales Managers$145,690 median wageAZ estimate · 13,870 jobs · 11-2022+4.5% projected U.S. growth · 47.3k openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$133,660 median wageU.S. estimate · 21,470 jobs · 11-2011-3.7% projected U.S. growth · 2.3k openings/yrTypical entry: Bachelor's degreeFundraising Managers$116,470 median wageAZ estimate · 530 jobs · 11-2033+5.4% projected U.S. growth · 3.7k openings/yrTypical entry: Bachelor's degreeWeb and Digital Interface Designers$98,070 median wageAZ estimate · 810 jobs · 15-1255+6.0% projected U.S. growth · 8.3k openings/yrTypical entry: Bachelor's degreeFundraisers$64,180 median wageAZ estimate · 1,580 jobs · 13-1131+5.5% projected U.S. growth · 10k openings/yrTypical entry: Bachelor's degreeSurvey Researchers$59,210 median wageAZ estimate · 8,290 jobs · 19-3022-4.8% projected U.S. growth · 0.6k openings/yrTypical entry: Master's degree
Possible alternatives

Same degree, stronger on at least one reported measure.

Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.

Tucson, AZ

University of Arizona

$9,012 higher earnings

Earnings
$84,111
Debt
$22,125
Annual net price
$16,674
View outcomes →
Provo, UT

Brigham Young University

$37,497 higher earnings · $6,000 less debt

Earnings
$112,596
Debt
$10,500
Annual net price
$15,564
View outcomes →
Gainesville, FL

University of Florida

$17,527 higher earnings · $926 less debt

Earnings
$92,626
Debt
$15,574
Annual net price
$6,541
View outcomes →
Seattle, WA

University of Washington-Seattle Campus

$13,015 higher earnings · $1,329 less debt

Earnings
$88,114
Debt
$15,171
Annual net price
$14,091
View outcomes →
Compare these programs →
DATA QUALITY

Check the evidence behind the estimate.

211 observations in the earnings cohort

June 10, 2026 College Scorecard release

Observed, estimated and contextual figures are labeled separately throughout this page

IS IT WORTH IT AT YOUR PRICE?

Your price and current earnings determine the result.

Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.

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