Marketing bachelor's degree outcomes at East Carolina University

Greenville, NC · Public · Federal field 5214

Data scope

Federal records group outcomes by college, four-digit field and credential level. A record may cover several catalog programs or concentrations.

The short version

Reported earnings are close to the same-degree benchmark.

$4,323 above the national median for the same field and credential.

Debt pressure: 33.9% of annual earnings
Positive-payoff price ceiling: $26,565 / year
10-year scenario: +18% · Positive payoff
Price evidence: College-wide context only

OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

+48%Earnings growth, year 1 → 5$45,870 → $67,720

147Earn above high-school thresholdGraduate count in the year-4 cohort

129Working in the college’s stateGraduate count in the year-4 cohort

167Year-5 earnings observationsCohort behind the year-5 median

222Borrowers representedCohort behind the debt median

$17,797Awarding-school debtDebt attributed to the college granting the credential

44Recent awardsIPEDS 2023–24 first-major completions in this field and credential

01 · PRICE CONTEXT$15,739

Institution-wide annual average net price—not this program’s price.

02 · BORROWING$24,992

Median federal debt across schools attended at this academic level.

03 · EARNINGS$73,626

Observed median earnings four full years after completion.

04 · REPAYMENT$265/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

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AVERAGE NET PRICE$15,739Institution-wide annual figure

COST OF ATTENDANCE$23,867Institution-wide annual budget

ADMISSION RATE89.2%Institution context

COMPLETION RATE62.6%Institution-wide completion rate

WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$45,870Year 1

$73,626Year 4

$67,720Year 5

CAN THE EARNINGS SUPPORT THE DEBT?

4.3% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$6,136

Estimated loan payment$265

222borrowers represented where reported

HOW DOES IT COMPARE?

$73,626 vs. $69,303

$4,323 above the national median for the same field and credential.

Same-field national median

WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for—not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.

Marketing Managers$165,480 median wageNC estimate · 10,790 jobs · 11-2021+6.9% projected U.S. growth · 34k openings/yrTypical entry: Bachelor's degreeBusiness Teachers, Postsecondary$79,600 median wageNC estimate · 2,960 jobs · 25-1011+5.9% projected U.S. growth · 7.6k openings/yrTypical entry: Doctoral or professional degreeMarket Research Analysts and Marketing Specialists$78,410 median wageNC estimate · 30,700 jobs · 13-1161+7.0% projected U.S. growth · 82k openings/yrTypical entry: Bachelor's degreeSales Managers$150,470 median wageNC estimate · 16,920 jobs · 11-2022+4.5% projected U.S. growth · 47.3k openings/yrTypical entry: Bachelor's degreeFundraising Managers$125,870 median wageNC estimate · 1,030 jobs · 11-2033+5.4% projected U.S. growth · 3.7k openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$121,730 median wageNC estimate · 21,470 jobs · 11-2011-3.7% projected U.S. growth · 2.3k openings/yrTypical entry: Bachelor's degreeWeb and Digital Interface Designers$97,990 median wageNC estimate · 3,400 jobs · 15-1255+6.0% projected U.S. growth · 8.3k openings/yrTypical entry: Bachelor's degreeSurvey Researchers$96,560 median wageNC estimate · 350 jobs · 19-3022-4.8% projected U.S. growth · 0.6k openings/yrTypical entry: Master's degreeFundraisers$66,100 median wageNC estimate · 3,700 jobs · 13-1131+5.5% projected U.S. growth · 10k openings/yrTypical entry: Bachelor's degree

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