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General Sales, Merchandising and Related Marketing Operations bachelor's degree outcomes at University of Hartford

West Hartford, CT · Private nonprofit · Federal field 5218

Data scope

Federal records group outcomes by college, four-digit field and credential level. A record may cover several catalog programs or concentrations.

The short version

Reported earnings are close to the same-degree benchmark.

$5,275 below the national median for the same field and credential.

Debt pressure
38.5% of annual earnings
Positive-payoff price ceiling
$17,810 / year
10-year scenario
−17% · Negative payoff
Price evidence
College-wide context only
OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

+53%Earnings growth, year 1 → 5$42,956$65,539
Earn above high-school thresholdGraduate count in the year-4 cohort
Working in the college’s stateGraduate count in the year-4 cohort
27Year-5 earnings observationsCohort behind the year-5 median
46Borrowers representedCohort behind the debt median
Not availableAwarding-school debtDebt attributed to the college granting the credential
Recent awardsIPEDS 2023–24 first-major completions in this field and credential
01 · PRICE CONTEXT$30,282

Institution-wide annual average net price—not this program’s price.

02 · BORROWING$27,000

Median federal debt across schools attended at this academic level.

03 · EARNINGS$70,124

Observed median earnings four full years after completion.

04 · REPAYMENT$286/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

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AVERAGE NET PRICE$30,282Institution-wide annual figure
COST OF ATTENDANCE$64,729Institution-wide annual budget
ADMISSION RATE95.8%Institution context
COMPLETION RATE54.4%Institution-wide completion rate
WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$42,956Year 1
$70,124Year 4
$65,539Year 5
CAN THE EARNINGS SUPPORT THE DEBT?

4.9% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$5,844
Estimated loan payment$286
46borrowers represented where reported
HOW DOES IT COMPARE?

$70,124 vs. $75,399

$5,275 below the national median for the same field and credential.

Same-field national median
WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for—not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.
First-Line Supervisors of Retail Sales Workers$56,510 median wageCT estimate · 13,910 jobs · 41-1011-3.7% projected U.S. growth · 113.5k openings/yrTypical entry: High school diploma or equivalentWholesale and Retail Buyers, Except Farm ProductsNot available median wageU.S. estimate · Unreported jobs · 13-1022First-Line Supervisors of Non-Retail Sales Workers$78,950 median wageCT estimate · 1,430 jobs · 41-1012+0.5% projected U.S. growth · 21.7k openings/yrTypical entry: High school diploma or equivalentSales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel$76,940 median wageCT estimate · 11,420 jobs · 41-3091+2.7% projected U.S. growth · 115.7k openings/yrTypical entry: High school diploma or equivalentSales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products$75,570 median wageCT estimate · 9,870 jobs · 41-4012-0.9% projected U.S. growth · 99.8k openings/yrTypical entry: High school diploma or equivalentSales and Related Workers, All Other$65,740 median wageCT estimate · 490 jobs · 41-9099+1.1% projected U.S. growth · 13.1k openings/yrTypical entry: High school diploma or equivalentPurchasing Agents, Except Wholesale, Retail, and Farm ProductsNot available median wageU.S. estimate · Unreported jobs · 13-1023Business Teachers, Postsecondary$103,750 median wageCT estimate · 1,310 jobs · 25-1011+5.9% projected U.S. growth · 7.6k openings/yrTypical entry: Doctoral or professional degreeSales Representatives, Wholesale and Manufacturing, Technical and Scientific Products$98,000 median wageCT estimate · 2,980 jobs · 41-4011+1.2% projected U.S. growth · 23.6k openings/yrTypical entry: Bachelor's degreeAdvertising Sales Agents$61,820 median wageCT estimate · 740 jobs · 41-3011-7.2% projected U.S. growth · 7.8k openings/yrTypical entry: High school diploma or equivalentTravel Agents$60,640 median wageCT estimate · 650 jobs · 41-3041+0.2% projected U.S. growth · 5.9k openings/yrTypical entry: High school diploma or equivalentParts Salespersons$44,400 median wageCT estimate · 3,400 jobs · 41-2022+3.0% projected U.S. growth · 30k openings/yrTypical entry: No formal educational credential
Possible alternatives

Same degree, stronger on at least one reported measure.

Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.

Salt Lake City, UT

Western Governors University

$37,461 higher earnings · $2,728 less debt · $17,734 lower annual net price

Earnings
$107,585
Debt
$24,272
Annual net price
$12,548
View outcomes →
Bellevue, NE

Bellevue University

$28,363 higher earnings · $2,190 less debt · $12,732 lower annual net price

Earnings
$98,487
Debt
$24,810
Annual net price
$17,550
View outcomes →
College Station, TX

Texas A&M University-College Station

$23,017 higher earnings · $5,000 less debt · $8,967 lower annual net price

Earnings
$93,141
Debt
$22,000
Annual net price
$21,315
View outcomes →
Ogden, UT

Weber State University

$12,425 higher earnings · $8,500 less debt · $20,024 lower annual net price

Earnings
$82,549
Debt
$18,500
Annual net price
$10,258
View outcomes →
Compare these programs →
DATA QUALITY

Check the evidence behind the estimate.

27 observations in the earnings cohort

June 10, 2026 College Scorecard release

Observed, estimated and contextual figures are labeled separately throughout this page

IS IT WORTH IT AT YOUR PRICE?

Your price and current earnings determine the result.

Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.

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